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2021 GIVING TUESDAY CAMPAIGN
Care to "Chip" in?
I spearheaded the majority of STAR's 2021 Giving Tuesday campaign - from designing STAR's BigGiveKnox profile to creating a social media marketing campaign to inform and appeal to potential donors.
Our goal was to raise $5,000 - our highest goal to date! With 47 individual donors, we raised $4,427 through organic traffic - 89% of our goal - and, after winning two monetary prizes sponsored by United Way of Greater Knoxville, we surpassed our goal with a total of $5,462! This was STAR's second most blessed Giving Tuesday in their 35-year history!
I was proud not only of the outcome but also, the community support that went towards a cause I am deeply passionate about. Equine partners, Chip and Oliver, were able to have their dental surgeries covered, with remaining funds to purchase nibble nets and grazing muzzles for the STAR horse herd!
Giving Tuesday Campaign 2021: About Me
SOCIAL MEDIA POSTS
Hip-hip hooray! Today is #GivingTuesday and we're galloping to our goal of $5,000! Our equine partner, Chip, has reached a milestone of $1,000, and with your help, we can get him to the dentist!
Funds raised today will go to cover the cost of Chip and Oliver's recent dental surgery. Any remaining funds will be used to purchase nibble nets, grazing muzzles and other supplies for the STAR herd.
To help us reach our goal, like, share and donate today!
https://www.biggiveknox.org/.../shangri-la-therapeutic...
#rideatstar #equinedentist #BigGiveKnox #healingthroughhorses
We've slowed to a "whoa" in our fundraising efforts. Help us "walk on" to reach our goal of $5,000 this Giving Tuesday by liking, sharing and giving at: https://www.biggiveknox.org/.../shangri-la-therapeutic...
Funds raised today will go to cover the cost of Chip and Oliver's recent dental surgery. Any remaining funds will be used to purchase nibble nets, grazing muzzles and other supplies for the STAR herd.
#rideatstar #equinedentist #BigGiveKnox #healingthroughhorses
Today is #GivingTuesday and our walk has turned into a trot to our goal of $5,000! Our equine partner, Chip, has reached a milestone of $2,500! Help us canter in this last leg of the race to get to the dentist before the end of the day!
Funds raised today will go to cover the cost of Chip and Oliver's recent dental surgery. Any remaining funds will be used to purchase nibble nets, grazing muzzles and other supplies for the STAR herd. Like, share and donate today! https://www.biggiveknox.org/.../shangri-la-therapeutic...
#rideatstar #equinedentist #BigGiveKnox #healingthroughhorses
Sharing is Caring!
Chip has crossed the $3,500 milestone with $1,500 to go — but we can’t do it without you! Will you help us reach our goal?
Funds raised today will go to cover the cost of Chip and Oliver's recent dental surgery. Any remaining funds will be used to purchase nibble nets, grazing muzzles and other supplies for the STAR herd. Don’t forget to share and support our mission of #HealingThroughHorses!
https://www.biggiveknox.org/.../shangri-la-therapeutic...
#rideatstar #equinedentist #BigGiveKnox
With only a few hours of #GivingTuesday remaining, we are quickly approaching the finish line! We have raised 75% of our goal of $5,000! Every little bit helps!
Donate now at: https://www.biggiveknox.org/.../shangri-la-therapeutic...
#rideatstar #healingthroughhorses #donate #thankyou #BigGiveKnox
Hip-hip hooray! #GivingTuesday is almost over, but we're still trotting to our goal of $5,000! Our equine partner, Chip, has reached a milestone of over $4,000! We only need $848 more to get him to his destination. Everything makes a difference!
Funds raised today will go to cover the cost of Chip and Oliver's recent dental surgery. Any remaining funds will be used to purchase nibble nets, grazing muzzles and other supplies for the STAR herd.
To help us reach our goal, like, share and donate today! https://www.biggiveknox.org/.../shangri-la-therapeutic...
#rideatstar #equinedentist #BigGiveKnox #healingthroughhorses
Chip and all of us at STAR say THANK YOU to all who “chipped in” by liking, sharing and giving to our cause this #GivingTuesday… because GUESS WHAT?
WE ACHIEVED OUR GOAL! We even SURPASSED it! The details are below!
We had:
•47 individual donors
•a total of $4,427 dollars raised by midnight (89% of our goal of $5,000)
•our SECOND HIGHEST (and most blessed) Giving Tuesday in STAR’s history!
“But how did we surpass our goal?” you might ask. Because of the timing of our amazing donors, we won TWO prizes gifted by United Way of Greater Knoxville totaling $1,035! Adding that to our initial fundraiser amount, we ended up with $5,462!!
These funds will go to cover the cost of Chip and Oliver’s recent dental surgery. Any remaining funds will be used to purchase nibble nets, grazing muzzles and other supplies for the STAR herd.
For more ways to support STAR, be on the lookout for our upcoming volunteer training dates!
#BigGiveKnox #GivingTuesday #healingthroughhorses #rideatstar #thankyou #volunteer #nonprofit
Giving Tuesday Campaign 2021: List
Giving Tuesday Campaign 2021: Pro Gallery
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